More From Deepti Jodhani
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5 ABM Examples Shaping B2B Marketing Success in 2025
Introduction "Is anyone using an ABM strategy that actually works?" This simple...
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What Is Product Marketing: A Complete Guide With Examples
Introduction Product marketing is a pivotal discipline within the realm of marketing...
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What Is Demand Generation Marketing: Top Metrics And Techniques
Introduction Demand generation marketing is essential for businesses seeking to boost their...
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Content Distribution: Types, Tools & Best Practices 2024
Introduction Creating exceptional content is only half the battle; getting it in...
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SaaS Content Marketing: Your Ultimate Guide in 2024!
Imagine two SaaS companies: one attracts and retains clients effortlessly, while the...
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10 Content Bucket Ideas To Try in 2024
Introduction Content creation is the latest trend. People are consuming content and...
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Learn more about
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How to Build an ABM Strategy in 2025: [Real Stories & Strategies]
From Rupert Murdoch's era to building a $21M pipeline, discover how to build an ABM strategy through real stories and proven approaches that drive results.
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13 Key ABM Metrics Every SaaS Company Should Track [2025]
Looking to maximize your ABM ROI? Learn the top 13 ABM metrics successful SaaS companies use to measure and optimize their Account-Based Marketing performance.
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Finding Your Ideal Customer Profile (ICP): A Framework for SaaS
Learn how to identify, implement and measure your ideal customer profile (ICP) for SaaS success. Includes actionable steps, scoring system & success metrics.
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