A Product Marketing Agency that Gets You the Customers Who

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Your SaaS!

Position your product strategically, generate high-quality leads, optimize campaign performance & increase market share with our result-driven SaaS marketing playbooks.

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Trusted by leading SaaS companies worldwide

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Bengaluru, Karnataka
Series C
Chennai, India
Initial Funding
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New York, US
Series C
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San Francisco,California
Series C
Noida, Uttar Pradesh
Seed
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Mumbai, Maharashtra
Series C
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Bengaluru, Karnataka
Series C
Chennai, India
Capital Funding
Ahmedabad, Gujarat
Unknown Funding
Mumbai, Maharashtra
VC Funding
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Convert

We help you stand out in a crowded market with our go-to-market strategies and clear product positioning. Our expert team will create compelling messaging that showcases your unique value, turning it into powerful sales tools.

Let’s work together to shorten sales cycles and boost your conversion rates. Ready?

Let’s begin!

Our b2B  product marketing services

Market Research & Analysis
  • Competitive Analysis
  • Creating ICP
  • Market Segmentation
  • SWOT Analysis
Product Positioning & Messaging
  • Value Proposition Development
  • Unique Selling Proposition (USP)
  • Brand Messaging
  • Product Naming and Branding
Go-to-Market Strategy
  • Launch Planning
  • Market Entry Strategy
  • Sales Enablement
  • Channel Strategy
Product Lifecycle Management
  • Product Launch
  • Growth Strategy
  • Maturity Management
  • End-of-Life Planning
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Customer Acquisition & Retention
  • Customer Onboarding
  • Customer Success Programs
  • Retention Campaigns
  • Feedback and Surveys
Sales Enablement
  • Sales Training and Tools
  • Creating Sales Collateral (Brochures, Decks, Datasheets)
  • Demo and Presentation
  • Development Competitive Battlecards

Why Choose Us As Your Agency For Product Marketing?

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We Speak Your SaaS Language
You’re tired of generic agencies that don’t get SaaS. We specialize in SaaS marketing who understand your unique challenges and goals. We’ve helped countless SaaS companies like Atlan, Leadsquared, and Vymo scale and become industry leaders – just like you can.
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Focus on Real Results, Not Vanity Metrics
Stop wasting money on likes and shares. We focus on acquiring high-value customers who love your product. By optimizing your budget, we ensure every dollar spent drives a measurable impact on your business.
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Data-Obsessed for Growth, No decision on
assumptions
Tired of making blind marketing decisions? We obsess over data. Our deep analytics uncover what works in your marketing funnel. This drives continuous improvements to deliver a steady flow of qualified leads.
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Content That Converts, Every Time
We don’t just create content, we engineer conversions. Our strategy focuses on targeted content that educates, engages, and ultimately converts prospects into paying customers. Let’s turn your ideal customers into raving fans – together.
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Shorten Your Sales Cycle
Long sales cycles slowing you down? We specialize in optimizing your sales funnel to remove friction points and convert website visitors faster. Imagine qualified leads becoming paying customers in days, not weeks.
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Your Growth Partner, Not Just a Vendor
Worried about being just another client? We’re committed to long-term partnerships. You’ll have a dedicated team of experts by your side, always keeping you informed and collaborating to achieve your specific growth goals.

Learn How We Helped LeadSquared Increase Bookings by 40%

42%

Website Leads

40%

Booking up

30%

Google ads cost down
Case study

Hyperverge was drowning in website traffic that failed to convert into meaningful business opportunities

How we did it
  • Pivoted from broad marketing to a focused financial services approach
  • Deployed advanced targeting techniques, Smart Bidding, and strategic budget reallocation 
  • Redesigned landing pages with simplified, sector-specific messaging 
  • Implemented a data-driven framework of weekly audits and systematic performance improvements.
  • Eliminated low-value keywords and non-converting traffic

11 to 47

MQLs increased meetings per month

400% increase

overall conversion rates with same ad spend

$12K to $70K

Monthly Recurring Revenue (MRR) grew

View Full Case Study

Vymo wanted break into India's competitive banking and insurance market by leveraging hyper-targeted LinkedIn Ads and ABM strategies, resulting in a $21M pipeline

How we did it
  • Built target account list with 50 priority prospects via LinkedIn Matched Audiences
  • Created carousel ads showcasing industry case studies and metrics
  • Set up retargeting flows with InMail and content triggers
  • Deployed geo-targeted event ads based on engagement
  • Added testimonial videos to boost webinar signups by 25%

50

priority accounts targeted on LinkedIn

25%

lift in webinar sign-ups through testimonial retargeting

View Full Case Study

Docsumo faced a critical challenge with their landing page, which was converting visitors at a mere 0.7% rate.

How we did it
  • Clear messaging to highlight Docsumo’s ability to revolutionize document processing.
  • Key features and benefits were emphasized
  • Headlines clearly conveyed the value proposition.
  • Trust was built with customer testimonials and industry awards.
  • A strong call to action was included, offering a 14-day free trial to experience the platform’s benefits.

300% increase

in conversion rate from 0.7% to 2.5%

100% growth

in opportunities generated

2% rise

in trial sign-ups

View Full Case Study

Leadsquared faced persistently low website conversion rates and poor return on ad spend, despite significant investment in multiple marketing strategies.

How we did it
  • Streamlined demo form to email-only with Clearbit enrichment
  • Added exit-intent popups and optimized homepage CTAs
  • Refined Google ads to focus on top performers
  • Improved landing pages with simplified lead capture
  • Launched ZoomInfo multi-threading for lead engagement

42%

Website leads up

40%

Bookings up

30%

Google ads cost down

View Full Case Study

Atlan wanted to create valuable, sought-after content that could rank in the top 3 positions and secure featured snippets on Google SERPs.

How we did it
  • Analyzed keyword intent to ensure content relevance.
  • Developed specific ChatGPT prompts aligned with the outline
  • Linked blogs to pillar content and related posts to build a connected ecosystem.
  • Optimized titles, meta descriptions, headers, and content for SEO.

17k to 128K

Website traffic grew

334 to 1,197

creased the number of keywords ranking in the top 3 positions creating SEO-optimized content.

View Full Case Study

See why our clients love us

For a long time, we wanted to change our website positioning. And, you guys understood the problems we solved for our customers and translated it into awesome copy! Working with you seemed like you were one among us here at Docsumo, and not consultants. We loved your professionalism, patience, and the knowledge you brought to the project.

Rushabh Sheth​

Co-Founder & CEO / Docsumo

Under Karthick's expert guidance, our SDR team became more efficient. The shift in mindset had a profound impact on our results, yielding remarkable outcomes. Understanding our product and target customers, his captivating content and strategic approach significantly boosted our outreach efforts, resulting in increased lead generation and successful meetings.

Anitha

Head - DemandGen, & E-con Systems

We brought on Karthick in 2020 to solve a very specific yet complex problem – improving top to mid funnel efficiency; in less than a quarter Karthick helped us double that number! And we got significantly better in subsequent quarters. Since then, I have thrown various problems at him and he has brought his rich marketing experience and diverse skill set to bear and delivered tremendous results for us at Vymo. Karthick has been a great sounding board for me and has helped me improve my perspective on Marketing.

Roshan Cariappa

VP Marketing & Vymo

I think one of the main reasons that I would love to work with Karthick and his team is essentially how friendly they are, and they focus on the end results. They focus on getting things done. So that is what I feel matters

Karan Shah

Co-Founder, Chief Executive Officer, Solutelabs

“Karthick came along at just the right time when the organization was growing at breakneck speed and the marketing team’s goals reflected the same. He added value from day 1, identifying leakages in our processes and actively helping us plug them. His extensive knowledge of tools, automations and best practices helped us move the needle much quicker when going after new channels, implementing new changes and improving conversions across the funnel. Would recommend him anyday!”

Zaid

Senior Manager, Leadsquared

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Lets get on a free discovery call to see how we can help.
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Product marketing FAQs

1. Can you understand and effectively market my unique SaaS product?
2. How can you ensure a positive return on investment (ROI) from your marketing services?
3. What sets your agency apart from other product marketing firms?
4. Can you help shorten our sales cycle and accelerate customer acquisition?
5. How do you handle content marketing to ensure it drives meaningful engagement?
6. How can you help us effectively communicate our product's value to our target market?
7. What ongoing support and collaboration can we expect from your agency?