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Account-Based Marketing

Double Your Pipeline in 11 Months with Our ABM Agency For SaaS!

Start closing bigger deals faster with our B2B ABM agency. Let’s create your custom ABM playbook and generate predictable revenue.

 

    Trusted by companies like:

    Are you struggling with:

    Reaching the right decision-
    makers?

    Identify & prioritize high-value accounts

    Long & unpredictable sales cycles?

    Boost your ROI with targeted & result-driven strategies

    Proving marketing ROI to stakeholders?

    Create personalized & engaging campaigns

    Misalignment between sales & marketing?

    Align your sales & marketing teams for maximum impact

    Low conversion rates on high-value accounts?

    Shorten your sales cycle & close bigger deals fast

    No worries, We can help you!

    Are you struggling with

    No worries, We can help you!

    Reaching the right decision-makers?

    Long & unpredictable sales cycles?

    Proving marketing ROI to stakeholders?

    Misalignment between sales & marketing?

    Low conversion rates on high-value accounts?

    Why Revv Growth?

    SaaS Account Based Marketing

    Why Revv Growth?

    50%

    reduction in sales cycle length​

    Actionable insights to continuously refine your approach

    Dedicated & hands-on support like a partner

    SaaS
    Account Based Marketing

    Our ABM Framework
    That is a sure shot success!

    Account Tier
    • High-value,
    • strategic accounts
    Channels
    • LinkedIn
    • Email
    • Direct Mail
    • Custom Landing Pages
    Content
    • Tailored case studies
    • ROI calculators
    • Industry-specific whitepapers

    Account Tier

    Mid-value accounts grouped by shared characteristics

    Channels

    • Email Marketing
    • LinkedIn Ads
    • Webinars
    • Content Hubs

    Content

    • Industry-specific eBooks
    • Comparison guides
    • Focused thought leadership content

    Account Tier

    Large pool of potential accounts

    Channels

    • Programmatic Ads
    • GoogleAds
    • Email Automation
    • Social Media

    Content

    • General blogs
    • Infographics
    • Gated content for top-of-funnel engagement

    ABM Element

    Account Tier

    Selection Criteria

    Channels

    Tactics

    Content

    Engagement Strategy

    KPIs

    Tools

    Optimization Tactics

    Tech Stack

    1:1 (One-to-One)

    High-value, 

    strategic accounts

    Based on ICP, revenue potential, firmographics

    • LinkedIn (personalized InMails, targeted ads)
    • Email (highly personalized sequences)
    • Direct Mail (custom gifts, handwritten notes)
    • Custom Landing Pages (specific for each account) Gifting
    • Personalized outreach based on individual pain points
    • Exclusive demo invitations
    • Direct meetings with sales team
    • Tailored case studies
    • ROI calculators
    • Industry-specific whitepapers

    Direct sales outreach, personalized demos

    Pipeline velocity, deal size, engagement, revenue

    • LinkedIn Ads (for decision-maker targeting)
    •  HubSpot/Apollo (personalized email campaigns)
    • Terminus/Demandbase (account-based ad campaigns)

    A/B test messaging and content formats
    Adjust direct sales outreach based on feedback

    LinkedIn, HubSpot, Apollo, Terminus, Salesforce

    1: Few
    (One-to-Few)

    Mid-value accounts grouped by shared characteristics

    Industry, revenue size, buying signals

    • Email Marketing (semi-personalized, industry-relevant content)
    •  LinkedIn Ads (target by industry or cluster)
    • Webinars (exclusive events for niche groups)
    • Content Hubs (group-specific resources)
    •  Targeted ad campaigns focused on industry challenges
    • Exclusive webinars and panel invitations
    • Cluster-specific email content
    •  Industry-specific eBooks
    • Comparison guides
    •  Focused thought leadership content

    Semi-personalized email sequences, roundtable invites

    Engagement rates, MQL to SQL conversion, interaction frequency

    • LinkedIn Ads (target clusters of accounts)
    •  Marketo/Demandbase (segmenting groups and nurturing)

    A/B test cluster-based messaging and webinar formats
    Adjust content and targeting

    LinkedIn Ads, Apollo, Marketo, Demandbase

    1: Many (One-to-Many)

    Large pool of potential accounts

    Industry, technology, broad pain points

    • Programmatic Ads (automated large-scale targeting)
    • GoogleAds (awareness campaigns)
    • Email Automation (broad outreach and nurturing)
    • Social Media (brand awareness through posts, ads)
    • Automated drip campaigns across channels
    • Retargeting ads for brand visibility
    • Scalable content distribution via ads and email
    • General blogs
    • Infographics
    • Gated content for top-of-funnel engagement

    Automated nurturing sequences, retargeting ads

    Traffic, email open rates, ad engagement

    • Programmatic Ads (large-scale brand awareness)
    • Google Display Network (automated ads for lead generation)
    • HubSpot/ Apollo
      (automated email and
      campaign management)

    Testing scalable campaigns, adjusting based on engagement

    Programmatic ads, Apollo, Google Display Network, HubSpot

    Vymo Case study

    We helped Vymo Generate $41.5 worth of marketing sourced pipeline within 11 months

    4x

    Increased in MQL to SQL conversion

    500+

    MQLs through LinkedIn ads

    5x

    Improvement in lead management efficiency

    See why our clients love us!

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    Looking for the Right
    ABM Partner?

    Lets get on a free discovery call to see how we can help.

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      Account based marketing FAQs

      How quickly can we expect to see results from ABM?

      While timelines vary, most clients see increased engagement within 2-3 months. Significant pipeline impact typically occurs within 4-6 months, and revenue gains are often visible within 6-12 months. We’ll set realistic expectations based on your specific situation and goals.

      How does ABM integrate with our existing marketing efforts?

      ABM complements your current strategies. We’ll align ABM tactics with your existing campaigns, enhancing overall effectiveness. Our approach involves gradually shifting resources to high-performing ABM initiatives while optimizing your marketing mix for maximum impact

      What resources do we need to commit for successful ABM implementation?


      Successful ABM requires collaboration between marketing, sales, and leadership. You’ll need to allocate time for strategy sessions, provide access to relevant data, and commit to creating personalized content. We’ll guide you through resource allocation to ensure efficient implementation without overwhelming your team.

      How do you measure the success of ABM campaigns?

      We track metrics such as account engagement, pipeline velocity, deal size, and win rates. We’ll establish clear KPIs aligned with your business goals and provide regular reports showing ROI. Our analytics dashboard gives you real-time insights into campaign performance and account progress.

      Is ABM only for enterprise-level companies targeting large accounts?

      No, ABM is effective for B2B SaaS companies of all sizes. We tailor strategies to fit your specific market, whether you’re targeting SMBs or enterprise clients. Our scalable approach ensures you’re using ABM effectively, regardless of your company size or target account value.

      How do you handle account selection and prioritization?

      We use a data-driven approach combining your historical data, ideal customer profile, and predictive analytics. We’ll work with you to identify high-potential accounts, considering factors like fit, intent, and potential lifetime value. Our process ensures you’re focusing on accounts with the highest likelihood of conversion and long-term success.

      How does ABM improve alignment between sales and marketing teams?

      ABM naturally aligns these teams by focusing on shared account goals. We facilitate workshops to establish common objectives and metrics. Our platform provides both teams with real-time account insights, enabling coordinated outreach and fostering a collaborative approach to winning key accounts.